That’s right. Many of Shebag’s Hermès bags are custom-made, but for certain classic colors of Birkin, Kelly, and Lindy, we maintain year-round inventory. These colors—such as black, gold, and Etoupe grey—represent the largest and most stable market demand and are considered true “hard currency.” This makes standardized, small-batch “quasi–ready stock” production possible, rather than relying entirely on a fully custom model.

Colors like black (Noir), gold (Gold), and Etoupe grey are regarded as permanent or core Hermès colors. They are seasonless, timeless, and never go out of style. For many clients, they are the first choice when purchasing a Hermès bag, which results in consistently strong and stable demand.

Unlike official Hermès special orders, which can require waiting periods of six months to two years, Shebag is able to accurately forecast demand for these classic colors. By anticipating market needs, Shebag can purchase leather in bulk and schedule production in advance, significantly reducing customer waiting times.

Producing classic colors in batches is far more efficient than one-off custom orders. This allows Shebag to maintain a certain level of ready stock while still ensuring top-tier quality, by optimizing production workflows to meet immediate purchase demand.

In contrast, seasonal trend colors, rare leathers, or two-tone and contrast designs (Verso or Multico) tend to have more volatile and highly personalized demand. These orders are better suited to custom production in order to meet individual client preferences.

Maintaining inventory of classic colors provides the platform with stable cash flow and a reliable customer base, enabling Shebag to invest resources into high-difficulty custom services. The two models complement each other.

Shebag also maintains long-term, stable partnerships with top European tanneries. Bulk procurement of leather for classic colors is easier and more sustainable, further supporting the strategy of maintaining year-round stock.